Catch! - Innovate UK

A ‘living’ journey planner designed for real-time adaptive route-planning across urban transportation systems.

Issues and Impacts

Catch! - Innovate UK

Context

Catch! will provide citizens with frustration-free routing information and transport professionals with granular data on travel modes. Combined with our behavioural expertise, we help citizens select the most appropriate route and influence the choices they take to prevent congestion. The granularity, breadth, and timeliness of Catch! data allows an evolution in analytical and visualisation techniques, yielding new insights into transport usage, demand, and operation. Catch! gives local authorities rich detail on their transport systems so that they can evaluate pinch points and identify trends to make informed decisions.

 

Catch! - Innovate UK

For Catch! The Behaviouralist will integrate our expertise to ensure a causal evaluation process – to ensure we know exactly what works and by how much. Furthermore, our expertise in framing feedback will ensure we provide effortless transmission of personalised data feedback to bring about the best experience for users.